Most Mississippi State fans, and Ole Miss fans for that matter, know how much the Egg Bowl means to Bulldog head coach Dan Mullen.
When he took the job in Starkville, he made it a point of emphasis to stoke the fires of the rivalry in the Magnolia State.
He never refers to the Rebels as Ole Miss. Rather he calls them "The School Up North." MSU fans caught on to it very early, and many of them use TSUN when referring to the rival.
This year's Egg Bowl has more on the line for the Bulldogs than any other year Mullen has been at the school.
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